Senior UX Designer to lead UX research and journey mapping focused on improving complex digital

Our client has an immediate requirement for a Senior UX Designer to lead UX research and journey mapping focused on improving complex digital experiences.

This is a hands-on senior practitioner role focused on understanding user behaviour, analyzing digital journeys, identifying pain points and opportunities, and translating research into clear recommendations for future content, design and implementation.

• 6-month full-time contract
• Calgary preferred; remote considered
• Travel may be required

Must Have

• 7+ years of professional experience in UX Design, UX Research, Service Design or Experience Design
• Strong experience leading UX research and end-to-end journey mapping initiatives
• Strong knowledge of research methods including interviews, surveys, usability testing and task-based research
• 3+ years of hands-on experience with GA4 and web analytics, analyzing user behaviour, pathways, entry points and drop-offs
• Experience working within complex digital ecosystems involving multiple websites, business units and stakeholder groups
• Strong workshop facilitation and stakeholder engagement skills, including working with senior leadership
• Strong ability to synthesize qualitative and quantitative research into clear findings, journey maps and recommendations

Nice to Have

• Experience in higher education, government or another public-sector environment
• Experience with content strategy, information architecture or content design
• Experience working within large, decentralized organizations with multiple content owners
• Experience with Figma, FigJam, Miro or similar UX and collaboration tools

Responsibilties

• Review existing research, analytics, user flows and documentation to establish a current-state understanding
• Analyze user behaviour and digital pathways using GA4 and other web analytics
• Plan and conduct qualitative and quantitative UX research
• Develop end-to-end journey maps identifying behaviours, information needs, touchpoints, pain points and opportunities
• Facilitate workshops and interviews with cross-functional teams, subject matter experts and senior stakeholders
• Translate research and analytics into clear findings, presentations and actionable recommendations
• Identify opportunities to improve content, navigation, functionality and transitions across digital experiences