Marketing Coordinator-Coordinateur-trice marketing

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Job Purpose : Support the Marketing Manager in the implementation of all marketing activities, working closely with regional and international teams to implement new customer programs, increase brand awareness, generate new business leads and drive sales. This is a marketing position with exposure to multifaceted areas of our company.

Key Responsibilities

• Manage and update bilingual website content using content management tool (Adobe Experience Manager), ensuring SEO best practices and content accuracy.
• Contribute to creation of newsletters, articles, white papers, and case studies.
• Use CRM tools (Salesforce), ensuring accurate data, lead tracking, and alignment between marketing and sales initiatives.
• Champion sales and marketing priorities across functional departments by supporting the execution of annual campaign strategies; track and report on programs’ performance KPIs.
• Ad-hoc English-French translation, as well as liaise with external translation vendors.
• Collaborate with Sales Director and Sales team and support in related marketing / sales processes and activities.
• Manage social media channels by developing and publishing posts aligned with brand tone and marketing campaigns; monitor engagement and performance metrics.
• Support digital marketing initiatives by assisting with campaign setup, optimization, and performance tracking using analytics tools and dashboards.
• Support with internal / external event planning, coordination and execution.
• Support other key marketing efforts as assigned by the Marketing Manager.

Key Requirements

Key Benefits

Objectif du poste : Soutenir le responsable marketing dans la mise en œuvre de toutes les activités marketing, en travaillant en étroite collaboration avec les équipes régionales et internationales pour mettre en place de nouveaux programmes clients, accroitre la notoriété de la marque, générer de nouvelles pistes commerciales et stimuler les ventes. Il s’agit d’un poste de marketing offrant une exposition a différents domaines de notre entreprise.

Responsabilités / Ce Que Vous Ferez

Exigences / Ce Que Vous Apportez

Principaux Avantages / Ce Que Nous Offrons

Allianz Trade in Canada, welcomes all applicants with disabilities and accommodations are available upon request.

Allianz Trade is an equal opportunity employer that does not discriminate in employment opportunities or practices on the basis of race, colour, gender, gender identity, gender expression, creed, religion, sex, national origin, age, marital status, citizenship, place of origin, ancestry, disability, sexual orientation, record of offences, or any other basis of discrimination prohibited by applicable human rights legislation and in Quebec on the basis of race, colour, sex, gender identity or expression, pregnancy, sexual orientation, civil status, age except as provided by law, religion, political convictions, language, ethnic or national origin, social condition, a handicap or the use of any means to palliate a handicap.

Guided by a fair and transparent process and applicable legislation, for this position, Artificial Intelligence (AI) tools may be used during the recruitment process to screen, assess or select applicants.

Allianz Trade is the trademark used to designate a range of services provided by Euler Hermes.

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