Marketing Coordinator - Coordinateur (-trice) Marketing (H / F) (Remote)

MicroHabitat

Montreal

Offre publiée le 2025-08-03

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Job Description

At MicroHabitat, we attribute much of our success to the strength of our marketing division. To build on this momentum, we're searching for a highly qualified marketing coordinator to work closely with them. From day one, this individual will contribute to existing marketing programs, while assisting with the development of new initiatives aligned with company and client goals. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, branding, digital marketing, and social media. The marketing coordinator must be an organized multitasker able to handle many diverse projects at once and meet tight deadlines.

Objectives of this Role

Assist in the development and implementation of the company's brand strategy
Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation
Prepare marketing activity reports and metrics for measuring program success
Provide market research, forecasts, competitive analyses, campaign results, and consumer trends
Design and implement visuals needed in the various departments of the company
Support the maintenance and development of internal tools, including a credentials database, tracking capability, global contact directory, and intranet sites
Further knowledge and education regularly through workshops, research, and seminars, and share best practices, and local marketing ideas and tactics with the team

Daily and Monthly Responsibilities

Conduct research to analyze market trends, customer behavior, and competitive landscape, and prepare reports by collecting, analyzing, and summarizing data

Support the Marketing Director in evaluating and establishing the marketing plan and strategy by assembling and analyzing sales forecasts, setting objectives, planning and organizing promotional presentations, and updating calendars

Communicate campaign objectives, timelines, and deliverables to sales team, and provide instructions for use or promotion

Plan and manage meetings, events, conferences, and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists

Maintain a directory and inventory of sales support materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed

Continually seek and research new sources of prospective customer data, and provide recommendations to sales and marketing leadership

Create content calendars for social medias and newsletters

Coordinate photoshoots and events

Coordinate printing and Vistaprint orders

Write blog articles on various subjects directly linked to urban farming and our services

Skills and Qualifications

Canva expertise

Bachelor's degree in marketing, advertising, or communications

Past work experience as a marketing coordinator or similar role

Knowledge of traditional and digital marketing, content marketing, and social media marketing

Experience with research using data analytics software

Excellent writing, communication, and presentation skills