Director, Digital Media

Overview

Leading digital performance marketing agency seeks a Media Director. We are DAC—a global full-funnel media agency dedicated to delivering transformative outcomes. With expertise spanning paid media, SEO, creative production, analytics, and local optimization, we combine the brightest minds with innovative technology to deliver seamless, forward-thinking strategies. Powered by AI, data, and creative ingenuity, we deliver integrated campaigns that engage customers at every touchpoint in their journey—and we do this from the brand down to the local level.

Who We Are (French) Une agence de marketing numérique de premier plan recherche un Directeur, Médias Numériques. Qui nous sommes: Nous sommes DAC—une agence média mondiale dédiée à fournir des résultats transformateurs. Avec une expertise couvrant le SEO, les médias payants, la production créative, lanalytique et loptimisation locale, nous combinons les esprits les plus brillants avec les technologies innovantes pour livrer des stratégies avant-gardistes et intégrées. Propulsés par lIA, les données et lingéniosité créative, nous livrons des campagnes intégrées qui engagent les clients à chaque point de contact de leurs parcours—from brand to local.

Position Summary

Do you have the enthusiasm to rise to each challenge, the execution to drive extraordinary performance, the curiosity to continually expand your knowledge, and the courage to propose original solutions to perplexing problems? Then you may have just found the perfect opportunity at a full-funnel media agency like no other. This person is responsible for strategic decisions, ensuring implementation of paid media best practices, trends and analysis, integrated campaigns, and oversight of program execution. You will deliver core client programs that include focus on paid search, social media, and programmatic to linear TV advertising, and work closely with clients to continually optimize performance and drive growth.

Sound like your kind of thing? Let 0s get to the details!

What You Get

• Professional Growth: Work with top-tier clients and cutting-edge tools in the marketing industry
• Collaborative Culture: Be part of an international organization that values curiosity, transparency, and innovation
• Competitive Benefits:
• Competitive salary and comprehensive health benefits
• Generous PTO, wellness initiatives and parental leave
• Retirement saving plans
• Opportunities for continued learning and professional development
• A supportive, collaborative, and casual work environment

What We Get

• Minimum University degree in Business or college equivalent
• Minimum 8 years advanced Media campaign management experience. Comfortable with both digital media (paid search, Pmax, video, paid social, programmatic, etc.) and offline advertising (TV, radio, OOH, etc.) though digital is the priority
• Experience creating and leading enterprise integrated digital media campaigns, strategies and tactics
• 5+ years team leadership experience, ideally in an agency environment
• A growth mindset for expanding campaigns and opportunities within the client base
• Eager to understand, test and implement new media methodologies with a focus on improving service offerings
• Strong analytical skills with proven ability to demonstrate interpretation of data
• Proven record of working on multiple time-sensitive projects on schedule
• A curiosity about the evolving media landscape, including the intelligent application of AI within it

Responsibilities

• Work closely with account service teams to consistently exceed client expectations
• Serve as the client-facing media authority on key programs
• Monitor and manage multiple client programs as they relate to program goals and objectives
• Facilitate the creation of integrated media programs for DAC clients and client prospects
• Work with subject matter teams to create, execute, and report on cross-channel media engagements
• Represent integrated media approach and rationale to internal and external audiences
• Document agency "Point of View" for campaigns and media opportunities
• Oversee the development of junior level media team members
• Track and conduct periodic check-ins with employees to ensure consistency in training and development across the broader media team
• Communicate on an ongoing basis with media team members and conduct weekly status sessions to provide support where required
• Work collaboratively with media team members to oversee and improve internal processes to provide high-quality service for clients
• Facilitate effective resource management across your team and book of business
• Track, measure, and report on media program health
• Work with PMO to regularly report on project health, resourcing issues, and staffing plans
• Communicate progress and program updates to leadership
• Attend and actively participate in client and new business meetings as Media subject matter expert
• Develop documents and presentations in a client-friendly format
• Communicate project status and campaign performance to agency executives and account teams, and be skilled at client communication
• Present research, insights, campaign performance and recommendations to stakeholders
• Handle escalations of client issues and communicate accordingly with office stakeholders
• Provide strategic leadership in development of programs to meet campaign objectives across SEM, programmatic, paid social, CTV/TV, audio/radio, DOOH/OOH and other channels
• Lead team activities for campaign planning, keyword research, media vendor selection and budget management for enterprise campaigns
• Identify and implement efficiencies, including AI, automation, and new processes
• Understand, vet and recommend new betas and ad offerings to improve service offering

How We Work

This role requires three days in-office per week. Remote work is not available for this position. This description is intended to indicate the general nature and level of work performed by employees within this position. Duties, responsibilities and qualifications may vary by assignment or group. DAC is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable law. If you require an accommodation in any aspect of the selection process, please contact #J-18808-Ljbffr