Senior Field Marketing Manager, Design & Manufacturing, Americas

Position Overview

Autodesk is hiring a Senior Field Marketing Manager to accelerate growth for Design & Manufacturing solutions across North America. This person will be part of a geo-based Marketing team which generates demand for Autodesk’s platform and solutions through account-based motions, field marketing, and partner marketing, in alignment with the geo’s Sales priorities.
The Senior Field Marketing Manager role is ideal for someone who enjoys translating go-to-market priorities into marketing programs that reach the ideal customer and drive account engagement, pipeline generation, and revenue impact. The successful candidate will work closely with Sales, Account-Based Marketing, Campaign Strategy, Industry Strategy, Marketing Operations, Technical Sales, and Partner Marketing teams. Key priority areas of focus include digital factories; connected data and lifecycle management; and product design.
This is a role for someone who combines strategic thinking with operational execution, thrives in a matrixed environment, and enjoys proactively crafting programs and events that deliver measurable business outcomes.

Responsibilities

• Partner with Sales and cross-functional Marketing teams to plan and execute regional marketing programs aligned to business priorities and expansion growth opportunities across North America.
• Create and manage multi-channel demand generation – digital campaigns, webinars, 1st and 3rd party events, and additional channels – to drive account engagement and pipeline.
• Design engagement strategies that reach key buying group members across targeted accounts, aligning messaging and channel mix to the buying journey.
• Adapt global campaigns, content, and marketing priorities into regionally relevant programs that can scale across North America’s customer segments.
• Develop or customize campaign messaging, presentations, customer-facing assets, and sales enablement materials that support marketing programs and customer engagement.
• Leverage intent data, engagement signals, performance insights, marketing automation, and AI-enabled tools to optimize targeting, improve conversion, and maximize overall effectiveness.
• Monitor and report on program performance, including engagement, pipeline contribution, and conversion metrics, and drive continuous improvement.
• Collaborate with Partner Marketing, Campaign Development, Content Studio, Marketing Operations, and Analytics teams to improve execution, extend campaign coverage and customer reach, and strengthen effectiveness.
• Help scale successful programs by standardizing best practices and improving workflows which can be adopted by extended teams.

Minimum Qualifications

• Degree in Marketing, Communications, Business, or related field.
• 5+ years of experience in B2B SaaS field marketing, demand generation, campaign orchestration, or account-based marketing.
• Strong understanding of customer engagement strategy, pipeline acceleration, and account-based marketing motions.
• Experience designing and executing integrated demand generation and nurture programs across digital and field channels.
• Established skills in event management and tradeshow logistics. Ability to travel a few times a quarter.
• Experience working with marketing automation, CRM, intent, and engagement platforms such as 6sense, Salesforce, Marketo, LinkedIn Campaign Manager, Allocadia, and AI-enabled marketing tools.
• Strong analytical skills with experience interpreting engagement, pipeline, conversion, and campaign performance metrics.
• Experience leveraging data and engagement insights to optimize targeting and campaign performance.
• Strong collaboration and stakeholder management skills, with experience working effectively in a matrixed organization.
• Ability to balance self-motivated strategic thinking with hands-on execution in a fast-paced environment.
• Excellent written and verbal communication skills, including experience developing presentations, campaign messaging, and executive-ready materials.
• Preferred Qualifications
• Experience marketing to manufacturing, construction, utilities, or adjacent industries.
• Familiarity with buying group engagement strategies or account prioritization frameworks.
• A perspective on where AI-enabled marketing is heading and how to apply it.

Plus d'information/ Learn More

À propos d’Autodesk/ About Autodesk

Bienvenue chez Autodesk ! Nos logiciels créent chaque jour des choses extraordinaires : des bâtiments les plus écologiques aux voitures les plus propres, en passant par les usines les plus intelligentes et les films à succès. Nous aidons les innovateurs à concrétiser leurs idées, transformant non seulement la façon dont les choses sont fabriquées, mais aussi ce qui peut l’être. Nous sommes très fiers de notre culture chez Autodesk ; elle est au cœur de tout ce que nous faisons. Notre culture guide notre façon de travailler et de nous comporter les uns envers les autres, influence nos interactions avec nos clients et nos partenaires, et définit notre image au monde. En tant qu’Autodeskien, vous pouvez accomplir un travail significatif qui contribue à bâtir un monde meilleur, conçu et réalisé pour tous. Prêt à façonner le monde et votre avenir ? Rejoignez-nous !

Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.

We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.

When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!

Transparence salariale / Salary transparency

Le salaire est l'un des éléments du programme de rémunération concurrentiel d'Autodesk. Pour les postes basés au Canada, nous offrons un salaire de base entre $0 et $0. Le salaire est déterminé selon l'expérience professionnelle et l'emplacement du candidat(e). En plus du salaire de base, notre programme de rémunération peut inclure une prime annuelle, des commissions pour les postes de ventes, des attributions d'actions et un ensemble complet d'avantages sociaux. Salary is one part of Autodesk’s competitive compensation package. For Canada based roles, we expect a starting base salary between $0 and $0. Offers are based on the candidate’s experience and geographic location, and may exceed this range. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.

Diversité et appurtenance / Diversity & Belonging

Nous sommes fiers de cultiver une culture d’appartenance où chacun peut s’épanouir. Pour en savoir plus, cliquez ici:

We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here:

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