Description de Poste
Cosmetic Physician Partners is building the premier network of physician-led medical aesthetic clinics across the US. By supporting our clinics with a world-class leadership team, market-leading support services, and an iconic brand experience, we deliver remarkable results that improve the lives of our clients and team members.
We're looking for a Senior SEO Strategist to lead organic growth across our portfolio of physician-led med spa clinics. You'll own the roadmap for technical SEO, local search visibility, and content performance, building strategies that drive qualified organic leads. Working closely with marketing & content, you'll be responsible for turning SEO into a consistent source of new patients and long-term growth.
Core Responsibilities
- Set the SEO strategy and quarterly rocks, covering technical health, local pack visibility, and content authority to drive qualified patient inquiries.
- Lead local SEO: Google Business Profiles, listings management, reviews, location pages, and schema to win in map results for priority services.
- Oversee technical SEO: site architecture, internal linking, Core Web Vitals, crawl/index optimization, migrations, and QA with dev and UX.
- Build a high-impact content program: keyword/topic strategy, briefs, on-page optimization, performance testing for service pages and blogs.
- Establish measurement and reporting: dashboards for rankings, traffic quality, conversion rate, and CPL from organic; share insights and action plans with leadership.
Qualifications
- 5-8 years in SEO with proven results in growing organic acquisition.
- Deep experience with local SEO at scale and the tools that power it (Google Business Profile, listings/aggregators, review strategy).
- Strong technical SEO skill set and comfort partnering with engineers and designers on site speed, structure, and migrations.
- Proficiency with GA4, Google Search Console, Looker/Tableau, and one or more SEO suites (Ahrefs, Semrush, Screaming Frog).
Benefits
- Competitive salary and performance-based incentives.
- Comprehensive training and development opportunities.
- Access to medical aesthetics treatments at discounted rates.
- Dynamic and supportive work environment with opportunities for career advancement.
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