Social Media Manager

Social Media Manager

Location: Remote / Hybrid (Montreal preferred)

Job Type: Full-time

Gradient is a luxury lifestyle brand at the intersection of barbering, education, and premium e-commerce. We’re building an elevated experience that merges tradition with innovation — et nous recherchons un Social Media Manager hautement organisé pour prendre en charge notre présence numérique sur les plateformes.

If you live and breathe social media, have a sharp eye for detail, and can balance creative storytelling with disciplined execution, this is the role for you.

What You’ll Do

As our Social Media Manager, you’ll manage end-to-end digital content and community growth across multiple channels:

• Content Strategy & Planning
  • Develop and execute monthly social media calendars for Instagram, TikTok, YouTube, and beyond.
  • Align content themes with brand campaigns, product launches, and course schedules.
• Copywriting & Engagement
  • Write compelling, luxury-oriented copy for posts, captions, ads, and stories.
  • Support email marketing by drafting copy for newsletters, campaigns, and automated flows.
  • Engage with our community, respond to comments / DMs, and grow our audience authentically.
• Channel Management
  • Manage all day-to-day posting, scheduling, and reporting across Instagram, TikTok, YouTube, and future platforms.
  • Track analytics, measure performance, and provide insights to refine strategy.
  • Ensure brand consistency across every channel.
• Creative Collaboration
  • Work with our design team to brief in visuals, reels, and campaign assets.
  • Stay ahead of social trends and propose new content ideas, challenges, or collaborations.
• Organization & Ownership
  • Keep all content pipelines organized and deliver on schedule.
  • Take full ownership of digital growth — treating our channels as if they were your own.
• Editing Videos

What We’re Looking For

• Proven experience in managing social media accounts for brands (luxury, lifestyle, fashion, beauty, or education experience is a strong plus).
• Exceptional organizational skills — you’re the type who thrives on structure, calendars, and checklists.
• Strong copywriting ability — can adapt tone between polished luxury storytelling and engaging, trend-driven social content.
• Platform expertise: Instagram, TikTok, YouTube (bonus if you’ve worked with LinkedIn or Pinterest).
• Analytical mindset: Able to interpret performance data and turn it into actionable insights.
• Creative flair: Skilled at spotting trends, developing engaging ideas, and collaborating with designers.
• Self-starter: Comfortable working independently, managing deadlines, and wearing multiple hats.

Why Join Gradient?

• Be part of a fast-growing luxury lifestyle brand that blends barbering excellence with e-commerce innovation.
• Full ownership of social media and email marketing — your impact will be directly visible in brand growth.
• Collaborate with a visionary founder and a passionate creative team.
• Flexibility to work remotely while still having opportunities for in-person collaboration in Montreal.
• Competitive compensation aligned with experience.

How to Apply

If you’re ready to bring structure, creativity, and growth to Gradient’s digital presence, we’d love to hear from you.

Apply directly here on LinkedIn.

Let’s shape the future of luxury barbering and lifestyle together.

Seniority level

Entry level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Education

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