Search Engine Optimization Specialist

Job Description

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Job Title:

SEO Specialist

Location:

Remote from India / Company Based in Montreal, CA

Job Type:

Full-time

Salary:

Rs.30000-Rs.35000

Reports To:

Digital Marketing Manager

About Us:

Retyche is a leading Canadian luxury resale destination based in Montreal, specializing in the curation and consignment of authentic pre-owned designer handbags, clothing, and accessories. Founded in 2019, Retyche has become a trusted name in sustainable fashion, offering a curated collection of pre-loved luxury items from brands like Chanel, Hermès, Louis Vuitton, and more. Our mission is to make luxury fashion accessible and sustainable by extending the lifecycle of designer pieces through consignment and resale. We're seeking a skilled and creative SEO Specialist to lead and implement our organic growth strategy through content, optimization, and performance tracking.

Key Responsibilities:

• Develop and implement end-to-end SEO strategies to increase rankings, traffic, and conversions.
• Conduct in-depth keyword research and apply findings across site architecture, product pages, and content.
• Optimize existing content and metadata (titles, descriptions, H1s, URLs, internal linking) for SEO.
• Create and publish SEO-driven blog posts in collaboration with our content calendar and brand tone.
• Write and implement alt text for images across the website to support image search and accessibility.
• Perform regular technical SEO audits and implement fixes (broken links, crawl errors, mobile usability, page speed).
• Creative freedom and growth opportunities.
• The chance to build long-term organic visibility for a brand that blends sustainability and style.
• Stay current on algorithm updates, trends, and competitor insights to refine strategies.

Requirements:

• 2+ years of experience in SEO, preferably within ecommerce or luxury fashion.
• Strong understanding of on-page, off-page, and technical SEO best practices.
• Experience with blog writing and optimizing long-form content for organic visibility.
• Familiarity with Shopify, basic HTML, and structured data (Schema.org).
• Proficiency in tools like Google Analytics, Search Console, SEMrush, Answer the Public, Ahrefs, Screaming Frog.
• Strong organizational and communication skills.
• Analytical mindset with the ability to translate data into actionable strategies.

Nice to Have:

• Experience in luxury resale or fashion content marketing.
• Working knowledge of image optimization, accessibility, and rich snippets.

What We Offer:

• Flexible, remote-friendly work environment.

Seniority level:

Not Applicable

Employment type:

Full-time

Industries:

Luxury Goods & Jewelry

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