Trade Development Manager

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Position Summary

The main function of the Trade Development Manager (TDM) position is to open and maintain accounts for designated Company products utilizing a Company-owned van and distributor target lists of accounts. The Trade Development Manager reports to the Eastern Region Manager (RM). This position will oversee and service the city of Montreal and its North Shore.

You will achieve long-term strategic and tactical sales and distribution plans for the Monster brand portfolio in support of the company's business objectives. Manage distributor / bottler business results in the Coca Cola Operating Unit assigned region / district and be responsible for the success of the company in that respective territory. Accomplished through effective distributor management skills, solid fieldwork skills (negotiation, visits, and market execution), and the ability to develop strong relationships.

Essential Job Functions

• Manage relationships with the distributors and some customers in the assigned territory. Responsible for market execution in Traditional Trade and Modern Trade.
• Maximize the sale and distribution of all company products in the region through local and national sales programs.
• Train and coach the distributor / bottlers sales force to engage them with the Monster brand and objectives.
• Ensure the execution of national and regional account strategies for all company products and achieve sales, profit, and market share objectives.
• Monitor market / retailer activity to develop cost-effective strategies to drive volume and profitability.
• Develop, manage, and maximize partnerships to improve performance, using objective tools and feedback to establish performance goals.
• Conduct business performance reviews with distributors / Bottlers to track, monitor, and adjust efforts for desired outcomes.
• Work closely with National Sales and Regional Account Management Teams to understand and communicate customer programs and activities.

Position Requirements

Additional Details

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