Advertising Media Buyer

Montreal

Offre publiée le 2025-05-16

HeliumDeploy

Job Description

We sell crypto hardware —but that’s only half the story. What truly sets us apart is that we’ve also built the proprietary software that powers and manages it . Our customers don’t just receive a product—they get access to a powerful platform that no competitor offers. This tight integration between hardware + software gives users real insights, better returns, and a seamless experience that others simply can’t replicate.

We’re growing fast and looking for a Paid Ads Specialist to scale our ad performance across major platforms. If you live and breathe CAC, ROAS, and funnel metrics—and want to market a product that actually stands out—you’ll feel right at home.

What You’ll Do

  • Plan, launch, and optimize campaigns on Meta, Google, YouTube, TikTok , and other platforms
  • Own performance KPIs like CPA, ROAS, CAC, and LTV
  • Collaborate with the creative team on hooks, copy, ad variations, and new formats
  • Segment and retarget users across funnel stages with the right messaging
  • Run ongoing A / B tests for creative, landing pages, audiences, and offers
  • Analyze campaign performance in tools like GA4, Meta Ads Manager, Shopify, and Triple Whale
  • Build and share weekly dashboards with clear insights + next-step experiments
  • Stay on top of platform changes, emerging ad trends, and what’s working in crypto / e-comm

What You Bring

  • 2–4 years of experience managing paid ad campaigns for e-commerce brands
  • Proven success scaling campaigns above $10k / month with strong ROAS
  • Experience working with Shopify and understanding DTC-style funnels
  • Strong understanding of data, attribution, creative testing , and customer journey mapping
  • Hands-on experience with UGC ads , influencer content , or educational product videos
  • Bonus if you’ve marketed hardware , Web3 , or technical products
  • Nice-to-Have

  • Familiarity with platforms like Triple Whale, Motion, Northbeam, Postscript
  • Experience marketing a product with both hardware and software components
  • You’re confident writing creative briefs or providing feedback on copy / design
  • Knowledge of crypto mining, rewards platforms, or DePin ecosystems is a plus
  • Why Join Us

  • A one-of-a-kind product with massive potential in a booming niche
  • A fast-moving, entrepreneurial team that loves testing and iterating
  • Ownership over key growth channels— your wins will be felt across the company
  • Flexible remote setup + performance bonuses
  • Opportunity to grow into a senior role or performance marketing lead