Search Engine Optimization Manager (Remote Canada) - Future Opening

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At Directive, we’re always looking ahead to connect with talented professionals who excel at crafting strategies that elevate search visibility, developing compelling content, and delivering value to audiences.

As we continue to grow, we’re seeking forward-thinking individuals who thrive in fast-paced environments, are obsessed with analytics and storytelling, and are eager to make their mark in B2B tech and SaaS marketing.

If you're ready to explore future opportunities and be part of a team that values creativity, strategy, and results, we’d love to connect with you!

Directive Consulting is the performance marketing agency for SaaS and Tech companies. We focus on Customer Generation, a methodology developed by us, emphasizing SQLs and Customers over traditional metrics like MQLs. We offer Paid Media, SEO / Content, CRO, and Video services, creating comprehensive digital marketing strategies that help our clients hit their SQL targets consistently.

Please note : this role is internally titled Content Marketing Strategist.

The Content Strategists and Sr Content Strategists play a crucial, client-facing role responsible for day-to-day deliverables, creating and managing custom strategies, and communicating with clients and internal teams. They primarily handle Enterprise clients and must have a deep understanding of their service line and its impact across business areas to craft holistic marketing strategies.

The ideal candidate must have a deep understanding of content strategy, technical SEO (site audits, structured data, Core Web Vitals), and the ability to blend technical insights with content initiatives to drive organic growth and search visibility.

Roles And Responsibilities

Strategic Excellence and Best Practices

• Develop and implement custom marketing strategies aligned with client goals and Directive best practices.
• Utilize project phases, historical data, and ongoing campaigns to optimize strategies.
• Collaborate with Associate Directors to address challenges and ensure strategic alignment.
• Create creative briefs and develop compelling content campaigns based on insights.
• Apply frameworks like LTV modeling, customer generation, share of SERP, and content production.

Goal Setting

Project Management

Internal and External Communication

Reporting and Insights

Foundational SEO Skills

Tools

What We Offer

Living wage, comprehensive health plans, mental health support, Gympass, unlimited PTO, paid holidays, birthday off, end-of-year recharge, parental leave, 401(k), annual bonus, and annual trip.

Work Environment Requirements

This is a remote-first role, with the option to work from our Irvine, CA office or globally where authorized. You must have a reliable internet connection, operate a computer, and be able to work remotely, observing written and verbal communication standards. Reasonable accommodations are available for qualified individuals with disabilities. For accommodations, contact [email protected].

Additional Information

Directive values diversity and inclusion. All qualified applicants will receive consideration regardless of race, religion, gender, identity, sexual orientation, origin, disability, age, or veteran status.

Details

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