This is a remote position.

As the Vice President of Marketing, you are responsible for leading the overall marketing strategy, therefore, own all marketing programs, including demand generation, product marketing, digital experience strategy and branding.

Reporting directly to the Chief Revenue Officer, you will :

Lead, mentor, and empower a marketing team of 35 employees (3-4 direct reports).

Translate GSoft goals into effective marketing strategies for all product lines.

Set the marketing direction, priorities, metrics, goals, and overall roadmap to

support higher-level business objectives.

Oversee the development and execution of all marketing programs to ensure

they align with the company’s go-to-market strategy and vision.

Make data-driven decisions to drive continuous process improvements to feed

revenue growth.

Monitor and act on essential metrics; Track and report on important performance

metrics and use the data to optimize processes and performance continually.

Develop and maintain strong partnerships with other stakeholders and ensure

marketing scales through cross-collaboration with other teams (sales, customer

success, product, Etc.).

Maintain and promote a culture of collaboration, innovation, creativity, and

continuous improvement.

Qualifications

Established leadership experience managing a marketing team at a VP level;

Experience developing and leading marketing initiatives and strategies, directly

linked to the company’s key objectives and strategic vision;

Demonstrated track record of driving revenue growth in a multi-product, high-

growth SaaS environment;

Ability to leverage data and analytics to inform strategies and decision-making

and optimize performance;

Experience working directly with the sales organization and leadership in an

innovative, fast-paced tech, B2B SaaS company;

Extensive knowledge of relevant today's marketing approaches and tools, such

as Hubspot and Salesforce (CMS, CRM, Marketing).