Marketing Research Project Manager

Montreal

Offre publiée le 2024-06-27

L'Oréal

L’Oréal is present in markets on five continents. For more than a century, L’Oréal has devoted itself solely to Create beauty that moves the world’;

it is now the industry world leader with € billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.

Experience the excitement of agility to shape the future of beauty; where diversity and purpose come together create meaningful impact.

Didn’t imagine L’Oreal as an amazing Tech Company? Wait a minute!

Today, L’Oréal includes over k experts in beautytech, digital, data and ecomm and is constantly growing so that we invent the beauty of the future while becoming the company of the future.

To achieve this ambition, L’Oréal needs to continue recruiting many diverse, innovative, skilled and passionate minds in different tech domains such as Data, Digital, Cloud, Cyber Security, IT Architecture, DevOps, Applications and Infrastructure."

Key responsibilities

As the marketing project manager your job will be to create data (marketing research expertise which is relatively technical), manage marketing research suppliers and ensure quality control.

And also, to analyze the data and present it in an impactful way to the various teams.

Professional &Technical Competencies

  • Manage the marketing research studies and surveys : With the internal clients (mainly the brand managers), with external suppliers and for each step of the research process (choice of the methodology and the supplier, revision and / or creation of the questionnaire, data treatment, data analysis, executive summary and presentation)
  • Analyze consumer insight data and integrate consumer data from multiple sources (Google Search, Statistics Canada, Social Listening, quantitative and qualitative studies, secondary data ) to obtain a view of consumer behaviors.
  • Build powerful presentations and write executive summaries with actionable recommendations, helping the marketing, the commercial and the digital teams to take the best decisions in their business.
  • Support our internal clients to answer their needs and help them how to use consumer data to fuel their marketing / communication strategies
  • Create "Social Intelligence" reports / dashboards or manage external suppliers, to get consumer insights and trends from social media
  • Follow-up of the research budget

Your profile

  • Impeccable rigor and attention to detail.
  • Strong analytical skills : Ability to identify key learnings from analysis with a macro view while also having an eye for detail.
  • Strong communication skills, both written and oral.
  • Very good presentation skills
  • Bilingual : French and English
  • Minimum years of experience in marketing research.

Benefits

  • Competitive health / dental insurance and participation in the Registered Retirement Savings Plan (RRSP) from your first day!
  • Defined benefit and defined contribution pension plan
  • Access to a / telemedicine service (Maple)
  • Hybrid work model (minimum days / week in the office)
  • Special Friday schedules
  • Subsidized cafeteria, free coffee, soups, and tea
  • Access to numerous virtual learning platforms
  • Phenomenal vacation policy
  • Paid year-end holiday week
  • $ wellness account per year
  • Exclusive employee discounts of up to % (WOW!)
  • Free BIXI membership and STM discounts
  • Reimbursement of professional licenses
  • And much more!

We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way.

The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and / or invisible disabilities, socio-economic and / or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.

We are proud to be an equal opportunity employer.

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