Marketing Manager

Montreal

Offre publiée le 2024-03-27

Distributel Communications Limited

Our EBOX team is looking to hire a Marketing Manager.

EBOX is part of Internet Companies Group (ICG), a division of Bell Canada serving both consumer and business needs across Canada.

LOCATION :

ABOUT THE OPPORTUNITY :

Reporting to the Marketing Director, the Marketing Manager will actively participate in the elaboration of mass marketing campaigns and other initiatives for multiple consumer brands in the Quebec market.

This role will drive strategy and execution of marketing programs aimed at generating leads and sales. Working closely with the designated advertising agency, external partners, internal teams and stakeholders, the ideal candidate should have significant experience leading multiple marketing functions within a business focused on generating monthly recurring revenue.

KEY RESPONSIBILITES :

  • In partnership with the Director of Marketing, develop and implement strategic, integrated marketing programs with strong ROI that will drive sales leads for multiple consumer brands in the Quebec market.
  • Work with the external agency in creating mass marketing campaigns involving both digital and traditional marketing tactics;

coordinate & approve agency deliverables, follow up on deadlines.

  • Track, measure, and report performance of programs by using specific KPIs and delivering valuable insights to ensure continuous lead performance improvement.
  • Create Monthly Business Review slides, Scorecard Analytics and any other reports as needed.
  • Work with cross functional groups to improve efficiency of business results reporting by automating as much as possible.
  • Responsible for updating and following up on marketing budget along with accounting teams and marketing director.
  • Manage the overall messaging / campaign calendar to ensure coverage and consistency across traditional and digital platforms.
  • Review and benchmark our social media presence in collaboration with the Social Media Manager : make recommendations for improvements, create new tactics to stay competitive and increase follower base.
  • Support Marketing Director in event planning and sponsorships; work closely with the marketing team to execute.
  • Manage web site : performance (KPIs); SEO; content improvement in collaboration with content creators.
  • Work to actively elevate brand equity of portfolio across Quebec market.
  • Support Marketing Director in developing and implementing new customer acquisition programs and lead generation tactics.
  • Ensure content follows all guidelines (brand, regulatory, legal- CASL requirements).
  • Interface with marketing colleagues on joint and national projects.
  • Assist with external and internal communications to support strategic objectives.
  • Monitor and benchmark the competition. Stay informed on industry trends and innovations.

WORKING CONDITIONS :

  • Regular business hours but must be available during events taking place on weekends.
  • Hybrid (1 day a week at the Longueuil office required).

TOOLS & TECHNOLOGY USED :

  • Microsoft Office Suite (Outlook, PowerPoint, Word, Excel, Teams).
  • Google Suite (Gmail, Google Sheet, Drive, Ads and Analytics).
  • Mailchimp or other eDM platform.
  • Slack or other team communication platforms.

CREDENTIALS : Must haves :

Must haves :

  • Bachelor’s degree in business or marketing.
  • Minimum 8 years of marketing experience.
  • Minimum 2 years’ experience leading a team.
  • Must be fluently bilingual in French & English.
  • Nice to have :
  • Telecom industry experience
  • Brand marketing experience
  • Digital marketing experience

LANGUAGE REQUIREMENTS :

Fully bilingual : Must be able to fluently read, write and communicate in French and English to proofread marketing material, write content and communicate with internal teams based in Quebec and Ontario and external resources like agency based in Quebec.

SKILLS & ABILITIES :

  • Ability to derive insights and recommended actions from analysis of performance reports and trends.
  • A very detail-oriented person.
  • A curious mind able to adapt to change and open minded to experiment.
  • A creative person who is able to think outside the box.
  • An entrepreneur : if something needs to get done, figure out how to get it done.
  • An independent person able to work under minimal supervision (proactive and autonomous)
  • Strong time management and prioritization skills to multitask and manage multiple projects with different timelines.
  • Ability to figure out what is important from what can wait and prioritize accordingly.
  • Excellent verbal and written communication skills in both English and French. The position requires working closely with external and internal resources in Quebec.

QUE SE PASSE-T-IL APRÈS L'ENVOI DE VOTRE CANDIDATURE ?

HERE’S WHAT’S IN IT FOR YOU :

Experience a wealth of opportunities that only a growing company can offer by joining a dynamic team that’s vigilantly working together towards reshaping the telecommunications landscape.

  • Industry-leading Corporate Medical and Dental benefits program, in addition to many other perks.
  • We promote work-life balance with generous PTO.
  • We provide a great work environment with organized social events.
  • You’ll have opportunities for growth & development.
  • We have great downtown locations and amazing people.

Diversity and inclusion are very important to us. We appreciate the uniqueness of all individuals and believe that our differences are what make us stronger.

We are committed to providing a workplace that ensures equal opportunities, development, and advancement for all.

WHAT HAPPENS AFTER YOU SUBMIT YOUR APPLICATION?

If your application matches the manager’s search criteria, you may be contacted for a pre-screen interview.

Due to high volumes of applications, not all applicants who submit an application will be contacted.

Accommodations are available on request for candidates taking part in all aspects of the selection process. For a confidential inquiry, simply email your recruiter directly.

Are you an internal or external applicant?

Were you referred by a Distributel employee? If so, please enter the person's name below.

Name of person who referred you :

Will you now or in the future require sponsorship from your employer to legally work in Canada?

Do you have a Bachelor’s degree in business or marketing?

Do you have a minimum of 8 years of marketing experience and at least 2 years’ experience leading a team?

Do you have extensive experience managing digital acquisition marketing campaigns?

Are you fluently bilingual in French & English?

Distributel is an Equal Opportunity Employer. Will you require any type of accommodation during the interview process or to perform the functions of this role?

If so, please describe below.

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9 hours ago