SEO specialist


Offre publiée le 2024-02-07



Who we are

Decathlon arrived in Canada in , with its first store opening in Brossard, Québec. Today, Decathlon Canada has over teammates, more than 19 stores, one distribution center, and an e-commerce platform that services our mission : make the benefits of sports accessible to as many people as possible.

Do you want to make a difference in the lives of people around you? Join our team!

Our values

Responsibility. Vitality. Authenticity. Generosity.

Why join our team?

Do you like to be active, alone or with family and friends? That's all it takes to work for us! You don't have to be an Olympic athlete.

And as Decathlon is growing, there are many career development possibilities along the way! At Decathlon, there is no limit to your professional or personal ambitions.

Your benefits :

  • Bi-weekly bonus : Each pay period is a game we win as a team, and we immediately share the benefits with all our teammates!
  • An opportunity to grow within the company (we even have our own school - Academy - training for personal or professional development).
  • A company that cares about the environment by offering eco-conscious products, and taking concrete actions to protect our planet.
  • Discounts on products and the opportunity to test select products : we are convinced that you will become an ambassador of the company.
  • Free access to our sports facilities.
  • Privileged team moments, and authentic relationships with teammates : we play as a team at Decathlon!
  • Time for yourself (holidays, personal days, and flexible hours).
  • A complete insurance program starting at 30 hours a week of work (telemedicine, medical, dental, and disability insurance).
  • Green travel bonuses, a private share ownership program, and contribution to the RRSP.


The Acquisition team at Decathlon Canada is looking for a passionate and dynamic SEO Specialist to join us, as part of a position replacement.

Our mission is to propel Decathlon's growth by strengthening our presence on digital platforms. We aim to reach and attract new customers in an effective and innovative way.

Joining our Acquisition team as an SEO Strategist represents a unique opportunity to highlight the entirety of Decathlon, focusing your efforts mainly on the blog and the online directories of our stores.

What youll be doing :

  • SEO On-Site : Design and implement a content strategy for our blog, in both French and English, to support key categories of our e-commerce and increase Decathlon's visibility in Canada.
  • SEO Off-Site : Develop a backlink acquisition strategy, with a special focus on targeting URLs based on seasonality.
  • SEO Technical : Ensure ongoing technical monitoring of Decathlon Canada's blog.
  • SEO Local : Establish an effective local SEO strategy, manage online directories, and train in-store users.
  • Analysis and Reporting : Track organic positions and key performance indicators (organic traffic, bounce rate, conversion rate, etc.

and present the results in both French and English.

What we are looking for :

  • 2 to 5 years of experience in SEO.
  • Good command of basic functions in Google Sheets / Excel.
  • In-depth knowledge of major SEO tools : Google Search Console, SemRush, Screaming Frog, Google Analytics, Google Data Studio, and others.
  • Ability to manage and prioritize multiple projects simultaneously, with excellent organizational skills.
  • Proficiency in presenting SEO concepts, recommendations, and performance in both French and English.

Assets :

  • Proficiency in both French and English is a must.
  • Experience in the sports sector or retail.
  • Precision, efficiency, and attention to detail.
  • A passion for sports.
  • Ability to work in a team and collaborate with multidisciplinary teams.

Decathlon is committed to inclusion and non-discrimination. We welcome applications from people of all origins and those living with disabilities.

We also recognize the importance of a multi-generational workforce, social diversity, and equality between women and men.

If, due to a disability, you require any special accommodations during the recruitment process, please let us know. At Decathlon, first and foremost, we are interested in your personality and character.


SEO On Page Minutie Gestion de Projets SEO Local

3 hours ago